Avarra by Palace at Business Bay – Branded Residences by Emaar
Branded Residences – From AED 2.7M
1 to 4 bedroom apartments – Limited 6 bedroom sky homes
Handover Q2 2031 – 10 percent booking
Introduction
Avarra by Palace is Emaar’s newest branded tower in Business Bay and it feels different the moment you look at it. Not loud, not experimental, just quietly confident. 78 floors of hotel influenced living, riverfront views, and layouts built for people who want a serious home rather than a high rise address to flash around.
Pricing begins from AED 2.7M with unit sizes running from 789 to 4,226 square feet plus a limited set of ultra scale 6 bedroom residences. The tone is luxury without pretense. Neutral interiors, long sightlines, natural light everywhere, and the kind of detailing that Palace projects are known for – soft, precise, elegant.
If you know the branded segment well, you already know why this is a conversation starter. Avarra by Palace Emaar is positioned right between Downtown and the waterfront edge of Business Bay, which means skyline at eye level and water at your feet. A branded home with hotel service standards, but owned like private real estate.
Why Investors Like It
Investment properties Business Bay need three things to outperform: brand credibility, location strength and product scarcity. Avarra checks them one by one.
Palace branded residences in Dubai always carry exit value. Luxury waterfront homes in Business Bay are rare. Emaar projects in Business Bay historically appreciated through cycle shifts. The 90-10 structure is ideal for phased capital deployment. Branded rental yield sits at a premium against non serviced stock.
If you are buying for a 5 plus year hold, Avarra is a rational pick, not speculative noise.
Enquiry and Final Thoughts
If you are comparing Avarra Business Bay luxury apartments or are weighing branded versus non branded assets, this one deserves a direct conversation. Tell me whether you are buying for lifestyle or yield, and I will show you which layouts, floors and view stacks make the most sense.
If you want a curated list of best value units or want to secure allocation at opening stage pricing, message and a selection brief tailored to your portfolio strategy can be prepared.
Avarra by Palace Emaar. Hospitality living. Private ownership. Business Bay at its sharpest.
